Published on : Tuesday, June 24, 2014
The exhibition “Air France, France is in the air” is making a stopover in New York, from 26 to 28 June 2014 at the heart of the Chelsea district.
It is a unique opportunity for the general public to discover Air France’s unique French travel experience.
Before traveling to New York, this free exhibition started off in Shanghai, where it welcomed over 6,000 visitors. In September, it will be in Paris, at the Grand Palais.
A POETIC JOURNEY INTO THE WORLD OF AIR FRANCE
These exhibitions, open to the public free of charge, have been designed as a journey. Real and virtual experiences are combined so that everyone can experience the new Air France universe and discover, among other things, the new Air France cabins.
Attention, high quality and pleasure are the event’s watchwords, as well as the convictions that guide Air France in its commercial conquest and move upmarket called “Best & Beyond”, whose aim is to provide the best product on the market while making a difference with optimum service.
A 100% DIGITAL EXHIBITION
To guide visitors through the exhibition, a mobile app “Air France Expo” can be downloaded as from today on Apple Store and Google Play.
It accompanies visitors and provides an experience enhanced with additional content and augmented reality experiences for children.
On the social networks, several events have been organized for the occasion. You can follow the event on facebook.com/airfrance and twitter #AirFranceExpo.
“FRANCE IS IN THE AIR”, AIR FRANCE’S NEW SIGNATURE
A few weeks ago, Air France unveiled its new advertising slogan “France is in the air.
” The airline’s eminently French character, open to the world, and the pleasure of traveling with Air France are trans-mitted in a fun, lively and exciting message, which is in line with French lifestyle.
The light and trendy tone creates a form of complicity with the public. The exhibition fully expresses Air France’s desire to be close to its customers and is an invitation for everyone to discover the heart of their national airline.
Tags: Air France
|
||
   
|
||
