Brazil Tourism to train 240,000 professionals who deal directly with tourists ahead of 2014 Football World Cup

Published on : Saturday, February 2, 2013

Gearing up to welcome global tourists for the upcoming 2014 Football World Cup as well the 2016 Olympics both of which will be held in the buzzing Brazil, the South American country’s Ministry of Tourism is investing $ 25.3 million in projects in the states and host cities of the World Cup.

The projects are implemented through agreements with states and municipalities and aim to  rovide specific training for professionals who deal directly with tourists on a day-to-day: taxi drivers, municipal guards, licensees of public markets,lifeguards, police, and artisans Bahia selling acarajé, among others.

Altogether, 18 agreements have been approved that will benefit 19,550 professionals in 13 cities and two states: Brasília, Belo Horizonte, Salvador,Fortaleza, Belem, Recife, Olinda and Jaboatão Guararapes (PE), Rio de Janeiro, Natal, Porto Alegre, Florianopolis and Camboriu Balneario (SC), and established destinations of Sao aulo  and Rio Grande do Sul.

“The next step is to make agreements with municipalities that are in the vicinity of the host cities. There are approximately 120 destinations with direct or indirect influence for tourists Cup, either by proximity or by harboring Training Centers, for example,” said Secretary of National Tourism Development
Program, Fábio Mota.

Rio de Janeiro, which, besides the Cup, also will host the 2016 Olympics, was awarded three agreements, with a total investment of $ 3.8 million. Of the 2,740 professionals who will be trained, 1,000 are cabbies.

São Paulo will receive $ 2.4 million to form, in English and Spanish, 1,200 incoming tourism professionals from around the metropolitan area.

Six hundred hawkers also enter the investment package (agreement worth U.S. $ 1 million), and 1420 public safety professionals from Brasilia (transfer of $ 2.3 million) and 2,330 of Belo Horizonte (transfer of R $ 915 600).

The state capital also entered into a second covenant, worth £ 307,200, qualify for 350

professionals, and Bethlehem (PA) stamped £ 653 900 to 450 vacancies.

In Pernambuco, the total investment amounts to U.S. $ 1.9 million for professional qualification in the cities of Recife, Olinda and Jaboatão Guararapes. Region in the south, Porto Alegre will receive $ 3.44 million (2,400 jobs).

The goal of the program is to train 240,000 professionals from 119 municipalities by 2014, with courses for 29 occupations based sector.

Source:- Brazil Tourismhelp with academic writing

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