Published on : Wednesday, December 7, 2016
Brisbane’s tourism boom has continued in 2016 with new figures showing record highs across visitor numbers and expenditure.83,000 more international visitors chose Brisbane in the past year compared to 2015, with Brisbane leading Queensland destinations in Tourism Australia’s latest International Visitor Survey results.
For the year ending September 2016, Brisbane has achieved impressive outcomes in overall visitor numbers (up 9.6%), holiday visitor numbers (up 14.8%) and expenditure (up 6.9%). A spike in the number of visitors from China, the US, Canada, Japan, Korea and Hong Kong contributed strongly to the overall 9.6% increase in international travellers.
Brisbane has also put in a strong showing in the number of holiday-makers. Holiday visitors from Japan increased by a massive 82.9%, followed by Korea at 55.9% and Hong Kong not far behind at 43.7%.Lord Mayor Graham Quirk said these record results across all tourism categories was fantastic news for Brisbane and a testament to the city’s growth.
“We expect international visitor numbers will continue to grow in the near future as Brisbane plays host to a number of major events, world-class conventions, enhanced airline connections and accommodation incentives,” Cr Quirk said.
“Summer 2016-17 will see more visitors flock to the capital for a number of major events including Brisbane’s first ever day/night cricket Test match, the Brisbane Global Rugby Tens tournament and the Brisbane International tennis”.
Brisbane City Council and Brisbane Marketing will continue to work alongside Tourism and Events Queensland to place a strong emphasis on outstanding leisure offerings promoted to our global visitor markets.