Malaysia’s tourism sector revenue likely to rise 12.5 % in 2014

Published on : Monday, December 23, 2013

tourism-malaysia1Revenue from Malaysia’s tourism sector is expected to rise 12.5 per cent to RM76 billion next year with 28 million tourists featuring in Visit Malaysia 2014, according to Pekan Artisan, a tourism resort and high-impact attractions developer.

Chief Operating Officer Saifful Azhar Sabaruddin said Visit Malaysia 2014 was an excellent pull factor for the country’s tourism industry. “We believe the tourism industry should remain resilient despite the challenges such as haze, floods and landslides, encountered over the past few years.

“The Minister of Tourism Mohamed Nazri Abdul Aziz has also has been going around the globe to further promote Malaysia,” he told Bernama.

Saifful Azhar said the RM2 billion allocation announced during Budget 2014 by the Prime Minister Datuk Seri Najib Tun Razak would help the tourism industry better cater to the growing number of tourists.

He said the weaker Ringgit to the US dollar might also prove beneficial in luring foreign travelers to Malaysia.

Saifful Azhar also highlighted that Pekan Artisan was committed to developing high impact tourism attractions to generate a higher income contribution to the Gross National Income as well as create employment opportunities for locals.

He disagreed with the view that Malaysia’s tourism industry was only focused on high-end travelers.

“Tourism Malaysia created the Cuti-Cuti 1Malaysia pogramme, which is one of the efforts to promote domestic tourism, while the growth of low cost carriers such as AirAsia and Malindo Air offers affordable airfares, which can boost it as well,” he added.

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