Published on : Monday, January 27, 2014
AIM Group International, as a key partner in many European Society Hypertension (ESH) conferences and master courses, took the opportunity to assist ESH in their difficult endeavor – from the choosing a location to analyzing the final results of a Master Course in Africa.
Having to cancel an event in Egypt due to the political instability in the country, Nairobi, Kenya was chosen strategically. Having a rough year, including a security tragedy, the recently reinforced security measures in the country, posed a great challenge to organizing the event and even planning the educational programme. Yet, Kenya continues to be one of the most important investment destinations on the continent with one very powerful asset – the young, smart and ambitious people it has. That is why Nairobi was viewed as an ideal location to provide educational opportunities and support to medical specialists in Africa.
The international team of AIM Group came together in order to provide the deepest cultural understanding so to set the easiest communication between all parties. Having done that, the team focused on choosing strategic local partners, who could ensure the needed safety and security throughout the preparation and execution phases of the event.
The faculty, which included key lecturers from Europe and Africa, had the possibility to have flawless Master Course, attended by 130 medical specialists, mostly from Kenya, but also a few attendees from the Middle-East. The participants gave great feedback, showing a high interest in the sessions where many of them had to be extended in order to accommodate all questions and discussions by the audience.
Since the beginning of the ESH Master Course programme, which takes place in various locations worldwide, the Master Courses taking place in developing countries have proven to be one of the most challenging ones, yet yielding one of the most positive results.
Kenya’s is showing a great growth in terms of mobile technology and banking. The infrastructure developments as well as the new tourism strategies in place, make Kenya more and more sought for destination by international associations, such as the European Society of Hypertension.
Kenya is ranked second in conference tourism in Africa and 58th globally in the country and city ranking 2012 report by ICCA.
Source:- AIM Group