Florida tourism shows upswing in 3rd quarter

Published on : Friday, November 21, 2014

visitflorida1The warm sunshine, theme parks and world famous beaches of Florida kept attracting tourists in the second half of the year.

On Thursday, Governor Rick Scott announced that nearly 24 million tourists visited the tate during the third quarter of 2014.


That’s a 3.5 percent jump over the same time period a year ago.

The state’s tourism marketing arm, Visit Florida, estimates that the record number of 23.7
million visitors includes 2.9 million from overseas and more than 500,000 Canadians.

Scott has pushed to increase spending on Visit Florida advertising to try to boost the state’s tourism industry.


This current fiscal year the state set aside $74 million for the effort.

In 2013 nearly 95 million people visited Florida.


By the end of September Visit Florida
estimated that nearly 74 million have already visited the state.


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