Published on : Monday, September 1, 2014
No stranger to big business Thailand’s new Minister of Tourism & Sport joins the cabinet of PM Gen Prayuth Chan-ocha effective immediately.
Her extraordinary capabilities arise from a caring family environment. Dr. Korn Suriyasat and Thanpuying Niramol have four children with Kobkarn as the second.
In 1969, Dr.Korn and his wife Thanpuying Niramol started their joint venture in Thailand with Toshiba Corporation Japan (45% shareholder), bringing foreign investment, technology, production knowledge, and international recognition to Thailand.
Mrs. Kobkarn is an “Artist of Business”. Her ability to blend the arts with industry to benefit society, is a remarkable achievement for a female executive.
Having completed her secondary education, in Thailand, she left for the USA to study at Wellesley College, subsequently graduating in architecture from the Rhode Island School of Design.
On returning to Thailand, she joined Mah Boon Krong Center Co., Ltd. as Assistant to the Project Manager in Interior Decoration. After two years, she moved to Toshiba Thailand Co Ltd. and literally put her father’s concept of “work as others do” into practice. As Advertising Manager, she obtained a full grasp of her family’s business. Since then successive promotions have seen her as Advertising & Sales Promotion Manager, Senior Corporate Co-ordinator and now Chairperson.
Her work ethic is “duty, honesty, and love of work”. Active in business, education, art and cultural circles, the chairwoman of Toshiba Thailand is an award-winning businesswoman who has previously been linked with the Anti-Corruption Organisation of Thailand. She is married to Pol Maj Gen Chonnasith with two children, Pakorn and Praewa. During Thailand’s economic crash, Kobkarn not only successfully led Toshiba to greater heights, but also launched a range of IT products that won industry praise.
Her main joy in business is that she knows she can “Bring Good Things to Life” through promotion of the arts and educational projects. As head of Toshiba she was determined to orient her business towards social responsibility rather than solely on industrial objectives.