Spring Airlines and Abacus enhances their partnership through product training programme

Published on : Thursday, July 17, 2014

AbacusSpring Airlines and Abacus has been into an exclusive distribution partnership since January this year.

They have worked hard to grow and secure on the B2B opportunities across the region.

 

On 10th July, they gave their partnership a different level through a joint product training programme centered on booking platform Abacus AirBasic.

Spearheaded by Ms Cheong Sui Hunn, General Manager of Abacus Singapore, the forum introduced 50 leading travel agencies to Spring Airlines’ exceptional fares – only bookable on Abacus solutions.

Also gracing the event was Mr Hu Ting Bao, Marketing Director of Spring Airlines, who shared with trade partners key insights into the unique collaboration between the airline and technology company, together with the go-to market strategy for the City State.

Spring Airlines is the first and largest low-cost carrier in mainland China, guaranteeing the best-value alternative airfares for customers who wish to fly to Shanghai.

Similar joint product training and promotional campaigns will also be rolled out across the airline’s other key feeder markets, including Thailand, Hong Kong, Macau and Taiwan.

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