Published on : Tuesday, February 18, 2014
In September 2013 ANA Group launched its ‘Tastes of JAPAN’ campaign. This project, which introduces regional beverages and cuisine to ANA flights, airport lounges and other services, is designed to raise the profile of Japan’s lesser-known prefectures, particularly to overseas customers, and drive tourism to Japan. The project is also intended to stimulate local economies, in part by boosting consumption of regional agricultural products.
The third phase of the project will introduce ANA customers to products from Miyagi, Ehime and Miyazaki prefectures between March and May 2014. This will include:
ANA Group operates Japan’s only 5-star rated airline with Japan’s largest domestic network and an expanding network of international routes. It will continue to implement various initiatives to promote the culture and heritage of Japan and serve as a bridge between Japan and the rest of the world.
Source:- ANA
Tags: Tastes of JAPAN
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