Published on : Thursday, March 20, 2014
The Philippines’ leading carrier, Cebu Pacific launches the initial phase of the Cebu Pacific – Tigerair strategic alliance. Tigerair Philippines flights can now be booked through the Cebu Pacific website and other CEB booking channels.
Tigerair Philippines flights will continue to be operated out of the NAIA Terminal 4, while Cebu Pacific flights will remain to be at NAIA Terminal 3.
Cebu Pacific President and CEO, Mr. Lance Gokongwei said, “The strength of the alliance lies in our ability to offer our trademark lowest fares to the largest low cost network to, from, and within the Philippines. The alliance gives us an opportunity to serve new markets, like India and Australia, as we expand our route network with Tigerair.”
Cebu Pacific has completed purchase of shares, including the 40% stake of Tiger Airways Holdings Limited in Tigerair Philippines. Cebu Air Inc has secured the approval of the Civil Aeronautics Board (CAB), and is now in the process of seeking congressional approval.
Tigerair Philippines President and CEO, Ms. Olive Ramos said that they are excited about the alliance. “We are excited to be part of the Cebu Pacific family. We are committed to do our part to contribute to the growth of our business: upholding the highest standard of excellence for performance and customer service thereby creating for our company a reputation beyond par in the Philippine aviation industry.”
As part of the strategic alliance, Cebu Pacific announced it has closed its purchase of 100% of Tigerair Philippines, including the 40% stake of Tiger Airways Holdings Limited, earlier today. Upon full implementation of the alliance, the Cebu Pacific and Tigerair websites will be used as sales and distribution platforms to market all routes operated by both airlines. The carriers also expect to collaborate on other common destinations in Asia.
Cebu Pacific currently operates over 2,200 flights per week with 50 aircraft to 24 international and 33 Philippine cities in its network. Tigerair Philippines currently operates about 118 flights per week with five aircraft to 11 domestic and international destinations, from its bases in Manila and Clark.
By combining their resources, Cebu Pacific will be able to provide services to high growth markets including Australia, Myanmar, and India. Tigerair will be able to fly more passengers to additional cities in Cebu Pacific’s extensive network in the Philippines and North Asia. Both airlines will be providing low cost airline services to over 100M potential passengers from different points in the alliance network.
Tags: cebu pacific, tigerair, Tigerair Philippines flights
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