Tourism from West Bengal has successful participation at world markets

Published on : Friday, March 14, 2014

download-14Tourism destinations from West Bengal have been very well accepted at the ITB Berlin, the Mecca of world tourism fair where tour operators from across the world congregated.


This is the first time that West Bengal participated with a separate stall at ITB Berlin from 5th March to 9th March, 2014.

Speaking on the success of the participation, Mr. Umapada Chatterjee Director Tourism said “the enthusiasm showed by foreign tour operators on the products displayed at the state pavilion marks the success and acceptance of the state’s tourism in the world market.


ITB Berlin had about 60 business enquiries through B2B meetings while as many as 50 media persons from across the world visited the stall for inputs.


The interest was also evident with the participation of 150 travel and tour operators, with special interest in India and Asia travel programmes, attending a tea party organised by the state tourism department.”

.” He also said that at ITB Singapore had approximately 50 B2B and Media visits, while at London there were 112 B2B meetings with 24 media visits.

In all nearly 300 B2B meetings and media interests were generated at all the three international fairs.


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